From Roses to Rosettes Online Florist Serenata Flowers Wins Regional E-Commerce Award

FOR IMMEDIATE RELEASELondon (ContentDesk via ContentDesk Direct) 4 October 2005 ? Online florist Serenata Flowers has won a regional Customer Care award in the Department of Trade and Industry and InterForum's seventh annual E-Commerce awards. The accolade was for the company web site's online customer service enhancements.Serenata flowers are sourced from the finest growers around the world, groomed with fastidious care, fashioned to perfection and elegantly transported to their destination in the shortest possible time. This recently acquired award is testimony to the fact that the online florist treats its customers with the same exemplary level of care as it does its flowers.E-Commerce awards recognise small and medium-sized enterprises in the UK that demonstrate excellence in the use of the internet and information and communication technologies to improve their business performance. Entrants in the Customer Care Online category need to impress the judges with a programme that positively influences customer perception and enhances the value of the service the organisation offers.Offering live assistance that allows customers to chat in real time with a floral expert, prompt responses to emails and online order tracking, Serenata Flowers online customer service center has certainly embraced the possibilities of technology to deliver an impressive shopping experience. Website navigation is intuitive and efficient, with the flowers organised into practical categories by occasion, style, colour and sentiment.

Visitors to this online florist can easily find the perfect arrangement. Whether pot plant, bouquet or hand-tied bunch, each product is enthusiastically described alongside a triptych of photographs that proves the craft of Serenata's florists is far from one-dimensional. The site is also freckled with useful customer-centric options designed to enhance the experience. A 'wizard' suggests products based on user input. After logging in, recipients can follow their flowers' journey from Serenata to their front door, choose preferred delivery dates and save time with prepopulated check-out fields ? a two-step process that facilitates speedy checkout with the assurance of safe, secure shopping verified by Thawte and Square Trade.In addition, Serenata's online florist customers are able to set up a web-based account where they can store their details, delivery addresses and important dates as well as access an archive of past orders.

Following on from their regional success, Serenata Flowers will compete with other category finalists for the title of National E-Champion on 6 October 2005.For further information, contact Peter Ahl on +44 (0)208 892 3720.Contact: Peter AhlTel: +44 (0)208 892 3720Steve FranceTel: +44 (0)208 892 3720Serenata Flowers117 Munster RoadLondon SW6 6DH+44 (0)208 892 3720www.serenataflowers.com.



Faroy Candles – Find Out How This Company Got Started

Faroy candles were first made in 1950. Two college friends named Preston Frazier and Addison McElfroy decided to make their own Christmas presents that year because they had no money to buy them. They chose to make candles, but had no intention of starting a business. Friends and family liked the creations and asked for more. A buyer for a fashion store in Houston saw the candles and suggested they take their Faroy candles to a trade show in New York.

At that time, the candles didn’t have a name, but the two creators came up with Faroy candles as a combination of the two surnames.

Although Faroy candles are very popular today, they are not manufactured in the same manner as they first were. Each Faroy candle was poured and carved by hand. To do this today would raise the price of the candles significantly because of the labor costs involved. Even if you purchased the Faroy candles wholesale, they would still be expensive.

Candles under the name Faroy are...

Faroy Candles – Find Out How This Company Got Started
Florists > Faroy Candles – Find Out How This Company Got Started

Valentine's Day ? Where Did THAT Come From?

Just as soon as the stores put away their Christmas merchandise, out comes the Valentine's Day items ? even though Valentine's is still more than six weeks away.I don't know why, but it always takes me by surprise to see Valentine's Day merchandise so soon after Christmas.I've always wondered where Valentine's Day came from, and under those circumstances, a person could be forgiven for thinking it was invented to create more business when Christmas is over.But no, after a little research, I discovered that Valentine's is not a holiday that was "invented" by greeting card companies to sell more greeting cards or by candy companies to sell more candy or by florists to sell more roses.Valentine's Day actually started more than 1,500 years ago.According to legend, Valentine was a priest who defied the orders of the Roman emperor Claudius and continued to perform marriages. It seems that Claudius realized no young men wanted to join his army because they didn't want to leave their wives and...

Valentine's Day ? Where Did THAT Come From?
Florists > Valentine's Day ? Where Did THAT Come From?

1-800-I-LOVE-YOU Sees a Surge in Sales for their Angelina Teddy Bear

This little Teddy bear has long been a simple, low-cost gift to send to someone with a special message. While this has been a product of 1-800-I-LOVE-YOU for many years, a sudden surge in sales have been reported from the company.The jointed little 8 inch bear holds its magic wand and bearing gold wings sending the "Magic of Love" at $14.95 delivered.
As with all items from 1-800-I-LOVE-YOU Flowers and Gifts there is never a wire fee or service fee when you order from them.
C.E.O, Ken Summerville says " I do not know if it because of things happening in the news recently with the Pope's funeral, Michael Jackson's trial, Prince Charles wedding or gas prices, I have no idea but sales have more than doubled for our little friend in our product line."While 1-800-I-LOVE-YOU (http://www.800iloveyou.com) is primarily a flower and gift wire service for Teleflora, charging no wire fee or service fee, they do offer promotional...

1-800-I-LOVE-YOU Sees a Surge in Sales for their Angelina Teddy Bear
Florists > 1-800-I-LOVE-YOU Sees a Surge in Sales for their Angelina Teddy Bear

Is Your Business Ready for 2003?

Anyone who owned a business in the U.S. in 2002 knows the difficulties that a poor economy can cause. Even those in other countries who may have operated under better economic conditions last year have or will experience downturns in business. Well, 2002 is over, so how do you regroup to face 2003 with optimism and a fresh game plan? That was the topic of discussion in my recent coaching session with Denise. "The economy can't possibly be as terrible this year as it was last year, can it?" she asked.

"I mean, I'm really struggling to get new jobs from my current clients much less bring on new clients." "Well, it does seem like the economy is taking a longer time to rebound than anyone expected, so let's see what we might be able to do to shore up your business during this down time." During the rest of our conversation, we set a new agenda focused on strengthening relationships with current clients, further distinguishing herself from her competitors, and approaching segments...

Is Your Business Ready for 2003?
Florists > Is Your Business Ready for 2003?

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Where To Look For Dirt-Cheap DVD Software. Part I

Hate paying 50 bucks for DVD software? Check out these titles and go to Froogle to see that this is really the best price available.dvdSanta - $24http://www.deprice.com/dvdsanta2.htmdvdSanta is an All-in-One software that lets you copy, create, convert and burn your DVD movies.It can copy 9GB double layer DVD movies into a 4.7GB DVD-R disc, can turn your photos into DVD movies with Hollywood style motion effects, can convert other video formats(avi, wmv, vob, asf, DivX, Mpeg,...) into DVD video,...

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Florists > Where To Look For Dirt-Cheap DVD Software. Part I